Latins could synthesize many meanings and concepts in a single word. Munus means "a gift that obliges to a return favor". This term is the root of words such as community, common, mutual, remunerate. We feel our own activity as a Munus, with a very high return favor to be paid by dedicating all our energies, time, and ideas to it, but our work is for us a gift with a value higher than what it is asked in return. Munus for Latins is also "the attribution of a great responsibility, being entrusted with care and interest of another subject".
We will take care of your needs by taking full responsibility for something we know to be of great value. So are our products, so are our services. You will receive something whose value is never balanced by its cost, that is a Munus.
Latins could synthesize many meanings and concepts in a single word. Munus means "a gift that obliges to a return favor". This term is the root of words such as community, common, mutual, remunerate. We feel our own activity as a Munus, with a very high return favor to be paid by dedicating all our energies, time, and ideas to it, but our work is for us a gift with a value higher than what it is asked in return. Munus for Latins is also "the attribution of a great responsibility, being entrusted with care and interest of another subject".
We will take care of your needs by taking full responsibility for something we know to be of great value. So are our products, so are our services. You will receive something whose value is never balanced by its cost, that is a Munus.
Who we are
We imagine, design, produce and deliver products for consumer satisfaction and success of our customers
We imagine, design, produce and deliver products for consumer satisfaction and success of our customers
How we do it
4.442.688
Plates belonging to Nero&Colore collection produced and delivered in less than 10 months
One day Conad buyer (not to mention founder of PAC2000A Cooperative, at today a structure with a 5 billions turnover) contacts me ; I would like to point out that I have been in contact with him for many years and his words were "Monni, do you have any nice plate?" – “Of course”, I replied because I did; I had nice ones, and I had many, so we agreed to meet at his headquarters for my presentation. The first step was to go to our showroom and choose the newest and best prototypes, pack them in some boxes, load them into my car for the meeting... When everything was ready to go, at a certain point I remembered some colorful dishes that I had in stock since a couple of years already and whose sales had been rather poor, they had been sitting there for a while; the mix & match of colors on the table that I had in my mind had found little to no success. Yet I told myself "surely he won't like these, but I have them in stock and you never know if they may be useful for something else... maybe I'll agree him a discount... let me have them brought.
The meeting starts beginning with what were the news in chronological order, let's call them "my best cards" and then wild card 1, wild card 2, wild card 3, 4... and so on but his answer was always "meh...no!"; in a few words he didn't like anything!!! I had left aside the cardboard containing the mix&match Nero&Colore plates. I was so demoralized that I was about to give up presenting them, but at a certain point I gathered courage. I made a preamble explaining that the concept was to make the table more cheerful by mixing colors of the various elements; I confessed that I had exhibited these items at Ambiente Fair and at the International Home+Housewares Show in Chicago but, apart from some vague interest, the product had not taken off and, to shield myself from another “NO!”, maybe even said rudely, I confessed that - despite having the product available in stock - sales were zero and maybe the product was not liked much... he started looking at the clock expressing a clear signal and says "Monni, let me see them".
So I took the cardboard and pull them out. As soon as he saw them it was like seeing his eyes light up and he was also very quick in saying "Monni, these are fine!! You just have to make them adding 2 other colors to have not 4 colors but six".
To make a long story short, I can say that it was a real success and also, as far as I know, a first example of mix & match color on the table which started a real trend that is still ongoing today.
Year 2014 was running. More than me, it was my interlocutor who conceived the plates, in a way he brought them to life and put them - with his choice - on the market; for me it was an article to delete and, indeed, to sell off to get rid of it even though inside me I firmly believed in bringing joy to the table with colors.
Matteo Monni
Founder/CEO
It has been 10 years now and today, when I happen to meet people not for work in the regions of Lazio and Campania where Conad is the market leader, when I am asked what job I do or what my company handles with, I - in turn - ask if they have colorful plates (green, orange, light blue) with circles at home. The answer is positive in 100% of cases because, if they don't have them directly, their mother, sister or friends do. They then tell me "Yes, I know them" and I reply "Well, my company deals with this”.
“We made those plates ourselves and this is my job" So, in a few words, I get out of a big mess!
Helenia Paparelli
Executive Assistant to CEO
5.390.031
Elements belonging to Ninfea collection for breakfast produced and delivered between 2012 and 2016.
I understood the Ninfea cup could be a successful product when my daughters, in the morning for breakfast, used to open the cupboard and looking for this cup. We have a collection of various cups brought back from various trips but they would go look for that one and, if not available, they used to open the dishwasher, rinse it and use it. So I said to myself in this design there is something really special. This product has been sold in many countries around the world and has had important releases with a short collection made by Sogegross and Poli supermarket groups and a great success with Aldi Europe. It still remains a product with innovative design and I think it still has a future of its own.
Matteo Monni
Founder/CEO
In November 2023 I booked a private apartment on Airbnb in Duesseldorf to attend our booth at Medica trade fair. In the morning, I went to the kitchen to have my breakfast, opened a cupboard to take a cup and found the mug of Ninfea collection. Amazing!!!! I was literally about to faint!! I was the one coordinating production and shipments for the job with Aldi Europe and finding one of our mugs in a private home was an indescribable emotion. There is no room for error as the shape is unmistakable and patented throughout Europe; imitations are difficult because we ourselves have tried to imitate it, in a way, but it has been impossible. It's truly a unique item! In white porcelain, it is very elegant, we are now launching decorated versions and I think it could be a new successful product.
Helenia Paparelli
Executive Assistant to CEO
2.174.770
Elements of Dolce Vita tableware collection produced and delivered from 2018 to date
Our designers were excited from the very beginning to see in photorealistic renders the combination of metallic gold, Tiffany green, and classic, almost arabesque decorations. They said that this green, that gold, and the "luxurious" decorations evoked the Dolce Vita epoque and the collection name was born right in that moment.
When the early prototypes arrived, I pushed the photographer to take the first shots immediately but he was on vacation and asked me to bring the items to his parents' house, where he was in that moment.
When I went to pick them up, the buyer of Selex Group, in particular EMI supermarkets, called me on the phone. He asked me what I was doing because he could hear that I was a bit out of breath and I explained that I was collecting the prototypes of a new collection from our photographer and, in fact, I explained that I was right in front of his offices since I had brought the products to a house nearby.
So he told me "come on, show them to me!". Also in this case it was a sort of love at first sight, he asked me how many pieces I had because he wanted me to send them immediately to his CEO. From there it originated a short collection made by supermarkets of Selex Group (Emisfero, A&O, Famila, Mega, EMI, Madis, etc..) and, I must say, that the first objections were about the fact that the product was a bit too “particular” for a stamp-based activity but the buyer who had the enlightenment continued to believe in this collection. The result was a great success. To this day, the product has had its expansion with activities in other European countries. Billa, belonging to Rewe Group, has proposed this collection even twice. Also Ecofamily did it twice and the collection is being requested by many others. We have also developed a collection for oven, precisely due to the numerous requests from customers who want to give continuity.
Matteo Monni
Founder/CEO
16
Several articles in the world temple of design, MoMA store, Museum of Modern Art.
In the events of Ambiente trade fair in Frankfurt and the International Home+Housewares Show in Chicago, we have always exhibited various product lines that made sense as complete collections. We designed them in 3D, so according to a well-defined scheme. However, it happened that, before shipping the products to the trade show warehouse, there were those somewhat special elements and sometimes even incomplete ones, so a piece of an idea, a piece of a draft line, and so on. Very particular items that we knew were also difficult to produce but too beautiful not to display them. These pieces were exhibited in remote corners and almost hidden areas of our booths, right where our meetings with buyers of MoMA usually took place. The products available in their store are truly unique and I am proud to have, in a way, created them together with MoMA team.
Helenia Paparelli
Executive Assistant to
CEO
We entered by chance, my husband and I, in the physical store of MoMA in New York and I couldn't believe my eyes... There were so many Munus articles for sale! They were things Matteo used to tell me about when they were still in their design phase and seeing them physically made me understand how much research and innovation are in Munus philosophy of the Loved in Italy.
Nunzy Lorenzetti
39.237.889
Medical devices and
15.466.435
Personal protective equipment manufactured and delivered from May 2020 to February 2024.
We returned from the Fiera Ambiente 2020 and the new lines presented for the home sector had received a good response. We were busy responding to contacts and moving forward with negotiations, as always after a trade fair. I have been working in China for 30 years now and I continuously received emails from various friends and suppliers offering to give us masks for our office. The Covid issue was indeed exploding. After initially refusing, I realized that there was a strong need for these items, especially for law enforcement, hospitals, and those on the front line exposed to contact with people. So I started replying to my contacts "If you want, make this gift available to me and send it with my DHL account because we will donate it to those who need it more than me".
The first arrivals were welcomed as if they were "lifesaving" products. Meanwhile, the total lockdown arrived and we found ourselves in the office only me and my assistant. In the meantime, the donations bridge had taken on significant proportions and the first budget allocated for DHL costs was now forgotten and we continued indefinitely, also having received a special pass that allowed us to carry out this activity in the company. We received many thanks and gratifications of all kinds and I must say it was one of the moments in my life when I truly felt useful.
The recipients of the donation started asking us if they could buy the product but the answer was always the same, "It's not our sector, we will make donations as long as it is possible and until there is no product available in the market." To my assistant, in confidence, I would say "I will never sell masks!
At some point the legendary buyer and founder calls me Conad to thank me for the donation to the cashiers of their supermarkets. Then he tells me “Monni, this product should also be offered to consumers. I'm not saying sold because we don't intend to make a profit on this product but we have to keep it in our stores; consumers can only go out to shop and what better opportunity if, while shopping, they also find devices to protect themselves!?” My response was very straightforward, “I don't know this sector, I don't like these products and I absolutely have no intention of marketing them”. At a certain point in the conversation, after my resistance, he tells me “Monni, you've been working in China for many years, and if you don't do it, who will? Either you bring me the masks or don't show up at my offices anymore to sell anything”.
This changed everything. Actually on the production side, having men in China on the territory, we managed to have a matrix of suitable factories and instead, I must say fortunately, we found a consulting company that helped us to enter the regulatory side to have everything in order. The great fear in dealing with these products has led to having devices of exceptional quality: surgical ones with 100% BFE and FFP2 filtering like an FFP3 but allowing you to breathe as if they were FFP1. We served thousands of customers and, I must say, I also became passionate about this sector by forming a dedicated division and dedicating investments for research and development. One of the most important clients was Guacci SpA And there is also an anecdote to tell about this, when he called me to the company he told me that he was doing it because some pharmacies had reported our products to him but, from how I answered, the buyer said "But have you been working in the pharmaceutical sector for a long time? I understand that you do not know Guacci who is one of the first players in pharmaceutical distribution in Italy". I explained everything with great honesty and from there the cooperation is still alive more than ever
Matteo Monni
Founder/CEO
During the Covid period, there were many scandals of products that did not work and the dedicated team of Munus Medical was completely absorbed in explaining to consumers and in sending the tests carried out on our products... we had thousands of them. At some point, an email arrived from a gentleman who explained in detail that he was using our products, that he was an inspector by profession and out of curiosity, but also because he was using them, he had informally tested our devices. He wrote that he complimented us because he had never tested devices with such good and high performance as those of our products. This email was a real encouragement to continue explaining to consumers and, we must say, we all in the office were also moved.
Laura, Cristina, Patrizia, Oriana, Costanza
1.000
Pharmacies become PREVENTION POINT with Munus Medical self-diagnosis tests from October 2023 to February 2024
Munus Medical had become, during the Covid period, a brand. Many customers and consumers trusted our products and requested new lines not related to Covid. The full immersion in this sector has naturally stimulated interest in numerous self-diagnostic devices and how important prevention can become. We presented the new self-diagnostic line at Cosmofarma trade show creating a real dedicated station, a way for the consumer to immediately understand that there is not only the test for Covid but science offers other devices more or less with the same functioning that are easy and intuitive and can help understand if there may be problems to intercept.
If this is done in advance, this is definitely a value. I strongly believe in the importance of prevention and therefore self-diagnosis as a widespread tool.
Matteo Monni
Founder/CEO
Crema Anti-Age
In vivo clinical study
Instrumental results after 28 days application
+ 20,89%
Surface hydration
+ 20,51%
Deep hydration
+ 18,53%
Skin compactness
+ 21,55%
Skin elasticity
- 11,14%
Fatigue index
During the Covid emergency, it was our consultant Engineer who called me to inform that a researcher friend of his had discovered a method to preserve the beneficial effects of ozone in a stable way inside a compound and that this compound had "miraculous" effects, when applied in cosmetics. He told me that the researcher did not have ‘sales talents’ and that also from the research point of view he could not make developments; according to him, our organization was ideal for developing this product.
I attended a meeting with this researcher, I must say very honestly to please our Engineer; I absolutely didn't want to enter another field when my activities already occupied all my time and energy. I came back from this meeting bringing home some samples; my wife asked me what they were and I explained as best as I could about the meeting. After about forty days, my wife shows me her hand...I am astonished! In a few words she had a very bad type of dermatitis that also caused deep cracks in her hand. She had tried various types of treatments but in that period she had given up, not having noted any benefits from them, but rather only other problems. I asked her if she had a photo of her hand before the treatment and she said "Yes, I have it. I took it when it had already started to improve”.
Under pictures of his hand before and after
After this event I reflected a lot but then I started this new activity. The first fundamental point for me was to continue in experimentation and the result of each study, carried out by the best Universities, was a further push forward. We are ready to launch the Revolution for the world of cosmetics and we will publish the results of clinical studies so that people can understand whether to buy the product after reading the instrumental results and not just personal opinions.
We have also had contacts with foreign importers in the meantime, but we always asked them to wait because we were completing studies and other things. However, I now understand the insistence of our contact in Lithuania since he too had an experience similar to mine, having used the Soothing Gel on his daughter and obtained the results below, expressing himself with these words:
“It is our pleasure to work with Oxygen Revolution. Especially when we ourselves use and have a good results. My daughter had a deep burn (with hot tea). With Gel Ultra Soothing we reached amazing positive results. Doctors confirmed that treatment was very successful and only Oxygen Revolution was used. Please find attached evidences”
